We’ve heard some of you asking: “Which payment link should I use—and when?”
Here’s a breakdown to help you choose the right one for your needs.
Sure, here’s a clear and detailed Intercom Help Article you can use to explain the difference between Branded Checkout Links vs Fixed Amount Payment Links to creative service providers:
Branded Checkout (Flexible Amount)
Where to find it:
What it is:
A reusable link to your branded Maroo checkout page where your client chooses how much to pay.
Example URL:
https://pay.maroo.us/r/yourbusinessname
Best for:
Accepting tips, flexible payments, or donations
Letting clients pay invoices manually (e.g. if the amount varies each time)
Collecting balances after partial payments or deposits
Offering clients freedom to pay what they want or can
Good use cases:
A photographer asking for a custom print order payment
A planner letting the client pay their own calculated balance
An entertainer collecting variable travel fees
An educator allowing students to pay different amounts based on class size
Payment Link (Fixed Amount)
Where to find it:
What it is:
A dedicated link for a specific product or service with a set price (e.g. $500), that you can share multiple times. The client simply clicks and pays the exact amount.
Example URL:
https://pay.maroo.us/p/CzM9ArRbtA
Best for:
Selling standard packages or services with a set price
Collecting event deposits or session fees
Embedding checkout links on your website, social media, or emails
Running limited-time promotions or offers
Good use cases:
A photographer sharing a “Mini Session” booking link for $250
A planner selling a $1,000 styling package
A DJ collecting a flat $600 performance fee
A marketer offering a one-time $150 audit
An educator selling a $50 workshop ticket
You can also:
Limit the number of payments accepted (e.g. 10 tickets)
Choose who pays the processing fee
Upload a custom image and brand styling (on paid plans)
Summary Table
Feature | Branded Checkout | Payment Link |
Client enters amount? | ✅ Yes | ❌ No – fixed by you |
Reusable link | ✅ Yes | ✅ Yes |
Set product/service pricing | ❌ No | ✅ Yes |
Good for tips/donations | ✅ Yes | ❌ Not ideal |
Trackable per product/service | ❌ No | ✅ Yes |
Limit payments? | ❌ No | ✅ Yes (optional) |
Custom branding | ✅ Yes (on paid plans) | ✅ Yes (on paid plans) |
Ideal use case | Flexible payments | Standardized, repeatable offerings |
Still Not Sure?
If you’re unsure which link to use, ask yourself:
Do I want to let the client decide how much to pay? → Use Branded Checkout Link
Am I selling a defined service for a set price? → Use Fixed Amount Payment Link
Need help setting it up?
Chat with our team or go straight to create your first fixed link.